PureSpectrum

Built on the ethos of making researchers’ jobs easier, PureSpectrum offers a complete end-to-end market research and insights platform. Our customers are always at the forefront of our minds as we push the industry’s data quality standards forward. Proud to be awarded MR Supplier of the Year in 2021, PureSpectrum continues to provide industry-leading data quality. PureSpectrum developed PureScore™ which monitors survey takers' long-term behavior on our platform and blocks poor respondents from participating, ensuring high-quality data for our clients.

PureSpectrum is a simple yet innovative research experience from project inception to final reporting. We offer an in-house sample Marketplace Platform alongside an easy-to-use Insights Platform. This synergy provides true speed to insights by giving researchers the ability to program studies, quickly access high-quality respondents, and analyze data all on a single dashboard. With PureSpectrum, you get the best of everything: agile research with high-quality data you can trust.

On the PureSpectrum Marketplace and Insights Platforms, researchers are empowered to run projects at whatever cadence their research demands. Our users have the power to access one of the largest consumer datasets available and only pay for the research they need.

In the few years since its inception, PureSpectrum has been named one of the Fastest Growing Companies in North America on Deloitte’s Fast 500 since 2020 and ranked for four years in a row on the GRIT Top 50 Most Innovative List and the Inc. 5000 lists.