Designs responsive HTML email templates and manages multichannel campaigns across email, WhatsApp, SMS, RCS, and push notifications. Supports marketing automation and customer journeys, performs quality assurance across devices and clients, monitors campaign delivery, troubleshoots execution issues, and ensures compliance with privacy policies and platform guidelines.
Key Responsibilities
- Design and develop responsive HTML email templates compatible with major email clients.
- Execute and manage campaigns across multiple communication channels, including Email, WhatsApp, SMS, RCS, Push Notifications, and other messaging platforms.
- Support automation workflows and customer journey execution where required.
- Perform quality assurance (QA) for HTML templates, links, personalization, and rendering across devices and email clients.
- Monitor campaign delivery and troubleshoot execution-related issues.
- Ensure compliance with communication best practices, data privacy policies, and platform guidelines.
- 2–5 years of experience in campaign operations, marketing automation, or CRM communications.
- Hands-on experience in HTML/CSS for responsive email development.
- Strong understanding of email client compatibility and responsive email design.
- Experience with multichannel communication platforms for Email, WhatsApp, SMS, RCS, and Push Notifications.
- Knowledge of campaign management, audience segmentation, and message scheduling.
- Familiarity with campaign automation and marketing technology platforms is preferred.
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