Who Are We?
We are Welltech — a global company with Ukrainian roots and a powerful mission: to move everybody to start and stay well for life. Today 25.5 million users have trusted Welltech to help them build healthy habits — a testament to the real value our innovative, engaging wellness solutions deliver every day. 🌍
With five hubs across Cyprus, Ukraine, Poland, Spain and the UK and a diverse, remote-friendly team of 700+ professionals, we continue to scale rapidly. Our innovative apps — Muscle Booster, Yoga-Go and WalkFit — empower millions to transform their lifestyles and unlock their personal wellness journeys.
Welltech is where your impact becomes real. And our values clearly attest to that: we grow together, we drive results, we lead by example and we are well-makers.
If this looks like you and you thrive in a fast-paced environment, you’ll fit right in at Welltech. Let’s build wellness for millions together.
What We're Looking For
We are seeking an experienced individual with a strong background in sports science, health and physical training or wellbeing to shape and oversee all wellness related programming across our health and fitness platforms. This role will set the strategic direction, style, and tone for the quality and consistency of training provided to our users.
Key Responsibilities:
Strategy & Vision
Consolidate and improve our wellness, and behaviour change methodologies. Make them real for our customers
Work with wellness science and industry experts to define and implement unique, welltech training and wellness programmes for our global audience
Work with our Product, and Content teams to help us to build ever more impactful wellness plans
Continuously adapt and innovate our approach based on industry trends and evolving user needs
Content Inspiration and Oversight
Work closely with product leads to ensure our workout, and wellness programmes align with digital product strategies and user expectations
Adapt training programs to cultural and regional contexts, climates, age groups, fitness preferences. Monitor and comply with local regulations and constraints to maintain brand integrity and user trust in global markets
Building a network of experts (either in-house or freelance) who specialise in fitness, wellness and nutrition
Digital Collaboration
Partner with product leads to guide digital content development and maintain up-to-date market insights
Initiate and manage sports campaigns such as seasonal or goal-oriented programs (e.g. ‘New Year, New Me’)
Engage thought leaders, fitness influencers, and medical professionals to co-create projects that enhance the overall value to users
Required skills:
Deep expertise in wellness, fitness, and behaviour change, with both academic grounding (e.g. exercise science, sports medicine, psychology, public health or related fields) and practical application in real-world programs
Proven strategic leadership in a relevant domain (wellness, fitness, digital health), including setting a vision, building roadmaps, and influencing cross‑functional stakeholders
Strong science communication skills, able to translate complex wellness and behavioural science into clear, engaging, and actionable guidance for a broad consumer audience
Experience building and leading expert teams, including recruiting, coaching, and aligning academics, practitioners, and creators around a shared methodology and quality bar
Fluent with digital products and content workflows, including using data and digital tools to brief, review, and iterate on classes, programs, and multi‑modal content
Exceptional collaboration and stakeholder management, with the ability to partner closely with Product, Content, Marketing, and Legal across multiple markets
Outstanding written and verbal communication and organisation skills, with attention to detail and consistency in tone, style, and brand voice
Relevant professional certifications or education in sports science, coaching, wellness, nutrition, or related disciplines; higher degrees (Master’s/PhD) in a relevant field are a strong plus
Candidate journey
⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Skills assessment--> ⭕️ Meet the Leadership team
✨ Why You’ll Love Being Part of Welltech:
Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.
Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.
Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.
We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!
Check out some of our products
Muscle Booster — https://musclebooster.fitness/
Yoga-Go — https://yoga-go.io/
WalkFit - http://walkfit.pro
