Dropbox Logo

Dropbox

Virtual Event Marketing Manager

Posted 5 Days Ago
Remote
Hiring Remotely in United States
Mid level
Remote
Hiring Remotely in United States
Mid level
The Virtual Events Marketing Manager will design and implement a global webinar and virtual events strategy to engage target accounts. Responsibilities include planning high-quality events, managing logistics, analyzing performance, and collaborating cross-functionally to optimize marketing impact.
The summary above was generated by AI

Role Description

As the Virtual Events Marketing Manager, you’ll be able to build new global programs from the ground up. Your main role will be to create the strategy, implementation, and optimization of a new webinar and virtual events program to drive demand, reach, and engagement within our target accounts. ‌You will work cross-functionally with marketing, sales, product marketing, and customer success to create impactful webinar experience.  These experiences will align with the Dropbox brand and visual design guidelines and drive measurable impact to the business.  This is a high-impact and visible role for a creative and data-driven marketing with expertise in digital event management.   

Responsibilities

  • Design and execute a comprehensive virtual events strategy to support demand generation and engagement goals within target accounts
  • Build a new webinar and virtual events program that includes the planning, production and execution of webinars
  • Create an editorial calendar in partnership with Campaign and Content Strategy teams that encompasses thought leadership, demand generation, and account engagement topics
  • Coordinate logistics, technology, and production, ensuring seamless execution and high-quality attendee experiences
  • Develop pre-event and post-event strategies to maximize registration, attendance, and engagement
  • Track and analyze webinar performance and make recommendations to increase attendance, reach, and conversion 
  • Manage external vendors and platforms, negotiating contracts and ensuring budget alignment
  • Partner with the Content Strategy & Ops team to build the promotional materials, landing pages, and other assets to drive attendance 

Requirements

  • 6-9 years experience in marketing within a B2B SaaS based technology company—with 2+ years experience with a focus on field marketing and/or webinar and virtual events
  • Experience building global programs from the ground up within an organization
  • Experience working cross-functionally to build the business requirements for new webinar platforms and/or marketing processes.
  • Knowledge of B2B lead flow process and the ability to partner across Marketing Ops, Funnel Ops, and Sales
  • Data-driven marketing with experience reviewing performance to share insights and recommendations for program optimization
  • Excellent communication, storytelling, and presentation skills, with the ability to simplify complex solutions
Preferred Qualifications
  • Extensive experience in marketing SaaS productivity or related categories, with a strong understanding of sales-assisted and product-led growth models
  • Experience in building and scaling virtual marketing programs from the ground up 
  • Experience or in partnering with third-party vendors and analysts to expand reach to new audiences

Compensation

US Zone 1

This role is not available in Zone 1

US Zone 2

$142,300$192,500 USD

US Zone 3

$126,500$171,100 USD

Top Skills

B2B Saas
Digital Event Management
Webinar Platforms

Similar Jobs at Dropbox

2 Days Ago
Remote
United States
Senior level
Senior level
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
The Lifecycle Marketing Manager will develop and optimize strategies that enhance user monetization and retention. Responsibilities include crafting nurture campaigns, implementing lead generation programs, and collaborating with various teams to improve conversion rates and customer experiences.
5 Days Ago
Remote
United States
Senior level
Senior level
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
The Principal Product Marketing Manager will lead partner marketing initiatives by developing joint value propositions, executing go-to-market strategies, and enabling teams to drive pipeline growth through collaboration with business development and sales. Responsibilities include creating marketing materials, driving co-branded programs, measuring partner marketing KPIs, and optimizing initiatives based on data-driven insights.
8 Days Ago
Remote
United States
Internship
Internship
Artificial Intelligence • Cloud • Consumer Web • Productivity • Software • App development • Data Privacy
As a Product Marketing intern at Dropbox, you'll support go-to-market efforts for Dropbox Dash by conducting market research, assisting with positioning and messaging, and collaborating with cross-functional teams. You'll gain hands-on experience with a 0-to-1 product and contribute to its market launch in the AI space.
Top Skills: AIProductivity ToolsSaaS

What you need to know about the Kolkata Tech Scene

When considering the industries shaping India's tech scene, gaming might not immediately come to mind. However, in the last decade, increased internet usage and greater access to mobile devices have catapulted the industry to new heights, with Kolkata-based companies like Virtualinfocom, Red Apple Technologies and Digitoonz, at the forefront, driving the design and animation of new gaming titles for players.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account