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dentsu

Sr. Executive - Programmatic

Reposted 10 Days Ago
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In-Office
Gurugram, Haryana
Senior level
In-Office
Gurugram, Haryana
Senior level
The role supports Programmatic campaigns, adjusts pacing, evaluates performance data, creates tactical plans, and manages campaign setup and delivery.
The summary above was generated by AI
The purpose of this role is to handle basic campaign queries and support the Addressable Trading Manager. General support with campaign set up and trading metrics with Addressable Trading Manager.

Job Description:

Key responsibilities:
Supports in the delivery of Programmatic campaigns
Applies daily campaign pacing adjustments to deliver campaign budgets and performance
Builds/Delivers end of campaign evaluations in which campaign performance data is translated into key learnings for the agency and/or the client. The trader can select the right KPI's and trends / insights for this campaign-end evaluation and can distil next steps for future campaigns
Creates Programmatic tactical plans with a focus on driving brand awareness
Supports campaigns set up, tag management, brand safety set up, performance and pace fluctuations
Works closely with Account Managers to set up campaigns across various platforms
Manages the time management flow, from delivery of creative assets to setup the campaigns on time

Location:

Gurugram

Brand:

Amnet

Time Type:

Full time

Contract Type:

Permanent

Top Skills

Campaign Management
Programmatic Advertising

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