This role manages marketing operations using Adobe Experience Platform, ensuring data integrity, monitoring campaigns, and providing technical assistance for journey and segment builds.
Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
Key Responsibilities:
- Leads Processing: Will be trained to assume full ownership of Divisional Leads Processing until an automated solution is in place.
- Marketing Operations Management: Ensure technical performance of approximately 250 divisional marketing journeys in Adobe Experience Platform (AEP).
- Monitoring and Reporting: Build requested monitoring tools for journey and audience delivery, validate segment counts, and create QC Operational Reports to ensure data integrity and operational efficiency.
- Campaign Support: Track daily batch evaluation execution times and support the continued optimization of email and multi-channel campaigns.
- Technical Assistance: Aid in the transition to an upgraded AEP environment and assist with platform technical issues, including data ingestion, journey builds, and segment builds.
- Data Quality Control: Ensure the quality and accuracy of data ingestion processes and maintain data integrity across marketing operations.
- Collaboration: Work closely with the team member from India and other customers to ensure alignment and effective task completion.
Qualifications:
- Proven experience with Adobe Experience Platform (AEP) and related marketing technologies.
- Strong technical skills in data ingestion, journey builds, and segment builds.
- Excellent problem-solving abilities and attention to detail.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong communication skills for effectively collaborating with team members and collaborators.
- 10 years of experience with marketing technologies
Top Skills
Adobe Experience Platform
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