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Roche

Marketing Partner

Reposted Yesterday
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Chennai, Tamil Nadu
Junior
Chennai, Tamil Nadu
Junior
The Marketing Partner will build an annual brand plan, train teams, connect with global teams, and implement marketing campaigns for Roche's healthcare brands, while ensuring compliance with local guidelines and optimizing patient engagement.
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At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections,  where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

Marketing Partner

Job Location: Chennai

The Position

A healthier future. It’s what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love.  That’s what makes us Roche.

You will be building an annual brand plan for the assigned brands and train the cluster marketing teams on the same. You will connect with the global teams to help develop brand solutions. You will be contributing to Marketing Chapter level All India Projects

The Opportunity

  • You will be Co-creating portfolio strategy, plans and objectives leveraging outside in perspective along with the state team and oversee its implementation

  • You will building strong relationships with the identified key stakeholders from Key Doctors, Accounts or Government stakeholders  to build Roche equity and gain customer insights

  • You will ensure implementation of the marketing campaigns for all Roche brands within the state

  • Build the integrated state annual plan along with the cluster head, medical, access and commercial squad and ensure implementation  and promotes cross-functional communication and tactical planning to maximize patient and revenue impact

  • You will ensure compliance of the state team with Roche and Local guidelines for all Roche Initiatives and develop Patient Persona based solutions.

  • You will liaison with Global & regional team for brand related campaigns, cross Pollination of best Practices and share insights from cluster specific data on patients, diseases, patient journey etc and design solutions to increase patient impact

  • Design of awareness campaigns & calculate ROIs and support customization of pricing and PAP solutions

Who you are

You are someone with a MBA in Marketing (full time preferred) preferably with an experience in healthcare and pharma marketing. You should have a good understanding of the market in various therapy areas.

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.


Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.

Roche Kolkata, West Bengal, IND Office

c 700107, 781, Eastern Metropolitan Bypass Rd, Sector C, East Kolkata Twp, Kolkata, West Bengal, India, 700107

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