Manages corporate communications and the CMD’s public profile, including speeches, briefing materials, media coordination, thought leadership, and engagement calendars. Builds and manages the CMD’s presence across LinkedIn, X, Instagram, blogs, and other digital channels; develops content calendars, coordinates creative agencies, monitors analytics, and reports performance. Supports branding, marketing, and corporate affairs initiatives while handling sensitive leadership communications with discretion.
JOB PURPOSE
To support the CMD's Office in executing high-quality corporate communications for the Chairman & Managing Director, with a strong focus on building and managing the CMD's social media and digital presence. The role works closely with the AGM – Corporate Communication to ensure consistent, high-impact messaging across the CMD's public engagements, media interactions, and digital platforms, while extending support to allied brand and corporate initiatives as required.
KEY RESPONSIBILITIES
▸ CMD Office Communications
- Draft speeches, talking points, messages, op-eds, and thought-leadership content for the CMD for conferences, panels, media interactions, and industry forums, under the guidance of the AGM – Corporate Communication.
- Prepare briefing notes, Q&A documents, and background material ahead of the CMD's media interactions, investor meets, and public appearances.
- Support management of the CMD's public engagement calendar — speaking opportunities, award nominations, panel invitations, and industry body engagements (CII, FICCI, ASSOCHAM, renewable energy associations, etc.).
- Coordinate interviews, media features, and byline placements for the CMD; track and report media coverage of the CMD and the company.
- Maintain trackers, calendars, and documentation for CMD Office communication workstreams with accuracy and timeliness.
▸ CMD Social Media & Digital Presence
- Build, manage, and grow the CMD's presence across LinkedIn, X, Instagram, blogs, and other relevant digital platforms, in line with his thought-leadership positioning in the renewable energy and solar manufacturing space.
- Develop and execute a structured content calendar for the CMD's social media — posts, milestone announcements, event coverage, and engagement-led content.
- Draft platform-appropriate copy and coordinate with design/creative agencies for visual assets, ensuring quality and brand consistency.
- Monitor engagement analytics, benchmark against industry leaders, and share periodic performance reports with actionable insights.
- Track industry conversations, trending themes, and peer leadership activity to identify timely content opportunities for the CMD.
▸ Extended Support
- Extend support to branding, marketing, and corporate affairs initiatives from time to time, as directed by the CMD's Office.
REQUIRED QUALIFICATIONS
- Postgraduate degree/MBA in Mass Communication, Journalism, Public Relations, Digital Media, or a related field.
- 5–7 years of relevant experience in corporate communications, PR, or digital/social media management, preferably with exposure to leadership or CXO-level communications.
- Demonstrated experience in managing social media presence for senior leaders, founders, or corporate brands is highly desirable.
- Experience in manufacturing, energy, renewables, or infrastructure sectors preferred.
KEY SKILLS & COMPETENCIES
- Excellent written and verbal communication skills (English essential; Hindi/Bengali an advantage).
- Strong copywriting and editorial skills across formats — speeches, briefing notes, social media posts, and articles.
- Hands-on command of LinkedIn, X, and Instagram, including analytics, scheduling tools, and platform best practices.
- Working knowledge of the solar/renewable energy industry and manufacturing landscape, or the ability to build it quickly.
- High discretion, professionalism, and ability to work closely with senior leadership.
- Strong coordination skills with agencies, designers, and cross-functional teams; ability to manage multiple priorities under tight timelines with a CMD-office pace of work.
OTHER REQUIREMENTS
- Willingness to travel as required for the CMD's engagements and key events.
- High level of confidentiality and judgment in handling sensitive leadership communications.
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