Growth Marketing Enablement Specialist

Requisition Number: 2384603
Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.
Primary Responsibilities:

• Create high-priority sales and growth enablement materials that support pharmacy business growth, retention, and strategic opportunities
  • Own development of custom sales support assets for Optum pharmacy businesses, including finalist presentations, capabilities decks, custom slides, microsites, follow-up materials, renewal support content, and must-win opportunity materials that help Growth teams communicate a clear, differentiated Optum pharmacy value story
• Develop account-specific collateral for strategic client, prospect, and partner engagements
  • Create tailored materials for executive meetings, strategic reviews, finalist discussions, growth opportunities, client advisory boards, and other high-value engagements, ensuring content is relevant to the pharmacy business, account, audience, business need, and desired commercial outcome
• Adapt core marketing content for field and market-facing use across pharmacy businesses
  • Translate approved messaging and core marketing materials into practical sales-ready assets for Optum Specialty, Optum Infusion, Genoa, and other pharmacy growth teams, including decks, one-pagers, flyers, brochures, placemats, sell sheets, email templates, white-labeled or co-branded materials, provider-facing materials, and B2B2C collateral
• Translate complex product, clinical, operational, regulatory, and value-story inputs into usable sales narratives
  • Partner with pharmacy business, clinical, product, marketing, legal/compliance, and Growth stakeholders to convert complex inputs into clear, audience-specific narratives that are accurate, compelling, compliant, and easy for sales teams to use in client and market-facing conversations
• Maintain content quality, accuracy, and reusability across assigned pharmacy enablement assets
  • Support ongoing content hygiene by refreshing proof points, replacing outdated slides and assets, preserving version control, identifying opportunities to reuse or repurpose content, and ensuring assigned materials remain current and field-ready. This role supports content quality and usability but does not own the intake process or the digital library itself
• Support field readiness for pharmacy launches, campaigns, and growth initiatives
  • Create and adapt materials that help pharmacy sales and Growth teams understand, position, and activate marketing priorities, including field communications, training decks, product or service launch support, campaign handoff materials, event and conference enablement, and MQL-to-sales handoff support
• Manage a high-volume queue of pharmacy sales enablement deliverables with speed, quality, and consistency
  • Own day-to-day execution of a large queue of sales and growth support requests, balancing quick-turn needs with high-quality output, accurate messaging, brand consistency, and stakeholder responsiveness. Apply prioritization judgment, reusable content, and established templates to improve speed to market while maintaining executive-ready quality
• Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment). The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so

Required Qualifications:

• 7+ years of experience in marketing, sales enablement, communications, proposal support, product marketing, or a related business function
• Experience creating sales-facing or client-facing materials, including presentations, one-pagers, talking points, campaign materials, training content, or executive-ready collateral
• Solid proficiency with Microsoft Office, especially PowerPoint, Word, Excel, and Outlook, with demonstrated ability to create polished, executive-ready presentations and sales materials
• Demonstrated ability to manage a high-volume queue of marketing, sales enablement, communications, or presentation deliverables with quick turnaround and consistent quality
• Demonstrated ability to work efficiently under deadline pressure while maintaining accuracy, brand consistency, and stakeholder responsiveness
• Proven solid writing, editing, and storytelling skills, with the ability to translate complex information into clear, audience-specific messaging
• Proven solid prioritization and time-management skills, with the ability to balance urgent sales needs, multiple stakeholders, shifting deadlines, and quality expectations
• Proven solid attention to detail, including accuracy of proof points, version control, formatting, brand consistency, and message alignment
• Proven comfort working cross-functionally with marketing, sales, Growth, product, clinical, operational, legal/compliance, and business partners
• Proven sound judgment in knowing when to reuse existing content, when to customize, and when to escalate questions around accuracy, compliance, or positioning

Preferred Qualifications:

• Experience supporting pharmacy, specialty pharmacy, infusion, behavioral health, health care, provider-facing, B2B, or complex enterprise sales environments
• Experience developing field readiness materials such as training decks, launch support, campaign handoffs, or sales communications
• Experience working within brand, legal, compliance, or regulatory review processes
• Familiarity with finalist presentations, renewal support, capabilities materials, client meeting support, or sales pursuit collateral
• Familiarity with content management, project management, or marketing workflow tools
• Demonstrated ability to synthesize product, clinical, operational, regulatory, and value-based inputs into practical sales enablement tools

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.