Allow us to introduce ourselves
Hello there! We’re Appinio, the fastest (and coolest) market research platform. On a mission to make the world a little more fact-based, we help companies understand how consumers think and make better data-driven decisions.
We started out in Hamburg back in 2014 but we’re now humbled to call the world our playground, with over 260 employees spread across 15 countries (we’re remote-first), 2600+ international clients, delivering research from +190 markets, globally.
Want to be a part of the Appinio movement? 🚀
Your mission as a Global Brand Marketing Lead
We are looking for a dynamic and experienced individual to lead our global brand marketing efforts. As the Brand Marketing Lead, you will develop and execute strategic initiatives to enhance brand visibility, thought leadership, engagement, and global cross-functional coordination. A strong background in a similar role leading multi-market cross-functional teams is necessary.
The ideal candidate will have at least 5 years of experience in a brand marketing leadership position, with expertise in one or more of the following disciplines: PR, events strategy and operations, Branding, content strategy, and commercial partnerships.
What you’ll be doing
- You will lead, mentor, and develop a high-performing global team of multi-disciplinary brand marketing professionals.
- You will develop, coordinate, and implement comprehensive yearly brand marketing strategies across markets and disciplines
- You will lead the planning of PR, comms, and partnership campaigns
- You will oversee the development and management of events strategy and operations
- You will identify and cultivate strategic corporate partnerships to enhance brand positioning and drive business growth.
- Collaborate with cross-functional teams to ensure alignment of brand marketing initiatives with overall business objectives.
You will thrive in this role if
- Minimum of 5 years of experience in marketing, with a focus on any combination of Branding, PR, comms, events strategy and operations, corporate partnerships.
- Minimum 2 years in a leadership position
- Proven track record of developing and executing successful brand marketing campaigns.
- Strong leadership skills with the ability to inspire and motivate teams.
- Excellent communication and interpersonal skills.
- Strategic thinker with a creative mindset and a passion for innovation.
- Ability to thrive in a fast-paced, dynamic environment.
What’s in it for you?
- Flexibility Policy - meaning there is no hard cap on the number of vacation days
- Work-from-anywhere Policy - If you're based in the EU, you can work outside your country of residence for up to 180 days per year.
- All the hardware you need and your own MacBook
- In case you're located in Hamburg or Berlin, you'll get a Deutschlandticket or access to a mobility budget with the NAVIT app to get you to and from the office space
- In case you are located in Germany or Spain, you will have access to a Subsidised Urban Sports Club membership
- In case you’re located in one of the cities where most of our fellow Appinioneers are (Hamburg, Berlin, London, Madrid, New York), you can get access to our Co-working spaces
This post not only outlines our ideal candidate but also serves as an inspiration for what this role can evolve into. Even if you consider yourself an 80% fit but have a genuine passion for this position, we encourage you to apply. We're eager to hear from individuals who share our enthusiasm.
Appinio is an equal-opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Learn more about us:
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What We Do
At Appinio, we help companies always make the right decisions through real-time market research. As the world’s largest opinion network, every day we collect millions of responses from consumers to allow our clients to move from questions to insights in minutes. Over 2000 companies worldwide rely on us to understand how their consumers think. Want to get to know us better? Follow us on Instagram @appinio! Social media privacy policy: appinio.com/en/imprint-social-media Privacy policy: https://www.appinio.com/en/privacy
