Project Role Description : Develop custom software solutions to design, code, and enhance components across systems or applications. Use modern frameworks and agile practices to deliver scalable, high-performing solutions tailored to specific business needs.
Must have skills : Salesforce Marketing Cloud
Good to have skills : NA
Minimum 12 year(s) of experience is required
Educational Qualification : 15 years full time education
Summary: As a Custom Software Engineer, you will develop custom software solutions to design, code, and enhance components across systems or applications. Your typical day will involve collaborating with various teams to understand business requirements, utilizing modern frameworks and agile practices to create scalable and high-performing solutions that meet specific business needs. You will engage in problem-solving and innovation to ensure that the software solutions are not only functional but also efficient and user-friendly, contributing to the overall success of the projects you are involved in. Roles & Responsibilities: - Expected to be an SME in designing, developing solutions using Salesforce Marketing Cloud Personalization. - Should be able to define Salesforce best practices aligned end-to-end personalization architecture across web, mobile, email, and other digital touchpoints. - Should be able to create implementable solutions and explain to team members. - Should design decisioning logic, rules, and AI-driven strategies and identify opportunities for reusable personalization patterns across campaigns and brands - Should be able to design identity resolution and user stitching strategies and ensure data consistency across Salesforce Marketing Cloud, CDP, and core systems - Should establish governance standards for configuration, naming, and versioning - Should ensure personalization solutions comply with GDPR, CCPA, and other privacy regulations and implement consent-based personalization and data controls Professional & Technical Skills: - Must To Have Skills: Proficiency in Salesforce Marketing Cloud Personalization. - Strong understanding of software development methodologies and best practices. - Experience with modern programming languages and frameworks relevant to software development. - Ability to analyze complex business requirements and translate them into technical specifications. - Familiarity with cloud-based solutions and integration techniques. Additional Information: - The candidate should have minimum 3 years of experience in Salesforce Marketing Cloud Personalization. - This position is based at our Hyderabad / GGN / Pune / Bangalore office. - A 15 years full time education is required.15 years full time education
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.
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Accenture Kolkata, West Bengal, IND Office
Unitech Hi-Tech Structures Limited (It/Ites Sez), Block No. Dh Plot. DH1, DH2, DH3, next to Gate No:3, Action Area I, Rajarhat, Kolkata, West Bengal, India, 700156
Accenture Kolkata, West Bengal, IND Office
Kolkata, West Bengal, India
