Innofied is looking to hire a Content writer who will be responsible for content marketing activities of our company.
Responsibilities:
· Plan digital
content strategies across all online platforms with our marketing head.
· Develop editorial
calendar, delegate tasks and ensure deadlines are met
· Create free
resources each month to drive leads, subscribers, awareness
· Produce
high-quality articles, white papers, blogs, press releases, email marketing
messages, case studies, presentation content, survey reports and web copy
· Work closely with
senior leaders, marketing teammates, and other departments to create effective
communications strategies that articulate our product’s core benefits properly
and consistently
· Push the business
to adopt better content creation practices through frequent testing of new
content formats and distribution channels, including championing the increased
use of data visualization
· Work with
designers, product marketing, sales, and external influencers and other
industry experts
· Implementing SEO
best practices.
· Grow our subscriber
base
Requirements
- 1-3 years of experience in content writing
- Editorial mindset
that seeks to understand what audiences consume and how to create it
- Experience in
producing smart CTAs according to the visitor lifecycle stage
- Excellent
communication and writing skills in English
Benefits
- PF
- Medical Insurance
Innofied Kolkata, West Bengal, IND Office
Block - 3B, 2nd Floor, Unit No - 204, Ecospace Business Park, Rajarhat, Newtown, Kolkata, West Bengal, India, 700160


